Citex (short for the Information and Communication Technology Development Company), has played a pivotal role in Iran’s financial tech and digital economy for over two decades. Starting with a focus on administrative automation and related hardware, the company later evolved to become a leading force in the emerging blockchain and cryptocurrency market. Today, by merging deep technical expertise, blockchain-based development, and intelligent financial services, Citex offers Iranian and Middle Eastern users a novel experience in digital investment and trading.
In recent years, Hossein Gharib, Citex’s CEO, has emerged as a prominent figure in the fintech and blockchain sectors. With over two decades of experience in ICT, his transformative leadership has elevated Citex to a powerhouse in the fintech scene. By leveraging his expertise and insights, Gharib has prioritized blockchain and cryptocurrency development—positioning Citex as one of Iran’s foremost pioneers in this domain.
Gharib firmly believes that blockchain is more than just technology—it is the foundational bedrock of digital transformation in a modern economy. According to him, the technology fundamentally alters how financial interactions take place by delivering transparency, security, and traceability in transactions. Under his leadership, Citex has introduced products like Crypto POS and BTM devices, which have played a critical role in facilitating cryptocurrency transactions across Iran.
He consistently emphasizes that success in the complex fintech environment requires a blend of technical proficiency, deep market understanding, and trust-building among users. To that end, Citex offers a comprehensive ecosystem—encompassing the non-custodial investment platform CIVA, a cryptocurrency education academy, and intelligent data analysis services—designed to support both investors and market participants.
Responding to global shifts and domestic needs, Gharib has concentrated on expanding Citex’s subsidiaries, each with a distinct role in the fintech value chain. Citex Capital, Simex, Citap, Fitex, and QuantLabs operate across domains ranging from investment and business mentorship to international tech services and artificial intelligence. This diversified organizational structure, spearheaded by Gharib, enables the company to address the complex and varied demands of the marketplace.
Gharib’s management philosophy centers on transparency, employee development, and a collaborative corporate culture. He asserts that technological advancement must go hand-in-hand with social responsibility. Reflecting this belief, Citex has launched initiatives to support working children and provide psychological education—demonstrating the company’s holistic and multifaceted view of the role tech companies play in society.
Additionally, committed to education and empowerment, Gharib established the Citex Academy to train students and enthusiasts in blockchain, cryptocurrencies, and data analytics—equipping them with the skills needed to make meaningful contributions in this fast-growing field. This initiative underscores his dedication to raising Iran’s technical proficiency.
Ultimately, Gharib envisions Citex’s future on a foundation of innovation, sustainable growth, and significant contributions to the digital economy. He believes that blending cutting-edge technologies, deep technical know-how, and a strong organizational culture can pave the way to higher economic growth and social well-being.
Among Citex’s most notable achievements is launching the CIVA non-custodial investment offering—Iran’s first of its kind. Designed to mitigate the risks associated with cryptocurrency market volatility, CIVA allows investors to manage their portfolios in a transparent, secure, and data-driven manner. In essence, the platform addresses investment security concerns, providing an intelligent and safe entry point into the world of crypto. This innovation reflects Citex’s nuanced understanding of investor needs and capability in delivering tech-forward, globally aligned solutions.
On the hardware front, Citex has made tangible strides by developing BTM (Bitcoin Teller Machines) and Crypto POS devices—integrating cryptocurrency trading into physical spaces. BTMs enable users to buy and sell Bitcoin and other digital assets at stores and public locations, effectively bridging the digital and real-world financial spheres. Crypto POS systems empower businesses to process fast and secure cryptocurrency payments—significantly boosting the adoption of digital currencies in everyday life. These hardware solutions, meticulously designed and executed by Citex, exemplify the fusion of applied technology and digital economic infrastructure.
Citex also rolled out a dedicated asset management app, empowering users to manage their holdings with precision using advanced market analytics and AI algorithms. The app offers investors comprehensive insight into fund performance, risk evaluation, and optimized capital allocation—serving as a trusted financial advisor in Iran’s rapidly expanding crypto and investment landscape.
Complementing its technological offerings, Citex’s educational and mentoring arm—Citex Academy and Citap—plays a vital role in nurturing tech talent and raising the country’s technical standards. The Citex Academy provides specialized courses in digital currency, blockchain programming, technical analysis, and metaverse topics—helping build the foundation of expertise necessary for the market. Meanwhile, Citap supports businesses with advisory and mentorship, making the combination of education and hands-on guidance a unique value proposition for Citex.
Citex’s vision surpasses traditional business goals—it strives to become an international institution that advances modern financial technologies with ethics, sustainability, and responsibility. Its mission is to foster the growth of businesses and investors by offering tech-driven solutions, specialized training, and practical consulting support. Through these efforts, Citex seeks to play a meaningful role in developing Iran’s and the region’s digital economy, building a transparent and secure foundation that boosts public trust in emerging technologies.
Moreover, in recent years, Citex has signed strategic memoranda of understanding with key organizations to accelerate fintech development and digital transformation. One notable agreement was with the Organization of Iranian Specialists and Managers, signed in March 2025—marking a significant step in expanding professional collaborations and advancing smart technology deployment.
Of course, the company also faces challenges—ranging from volatile crypto regulations both in Iran and globally, to infrastructure limitations and the need to cultivate broader public trust. Despite these hurdles, emerging opportunities—such as regional cryptocurrency market growth, rising demand for digital financial services, and international partnership potential—instill optimism about Citex’s future.
In conclusion, Citex exemplifies the convergence of technology, innovation, social responsibility, and sustainable growth in Iran’s modern finance sector. Leveraging its talented team and strategic leadership, the company has become a formidable and influential fintech force—charting a clear path for the future of digital economy in Iran and beyond.